flock printing

flock printing
noun
Etymology: flock (III)
: a process in which material (as flock or metallic powder) is dusted or sprayed over matter (as Christmas cards or wallpaper) previously printed with an adhesive (as glue or varnish)

* * *

flock printing,
a form of decoration on wallpaper, greeting cards, or the like, in which the design is outlined with glue and then finely chopped bits of silk and wool are sprinkled on.

Useful english dictionary. 2012.

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